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Cheap food is an illusion....

“Cheap food is an illusion. There is no such thing as cheap food. The real cost of food is paid somewhere. And if it isn’t paid at the cash register. It’s charged to the environment or the public purse in the form of subsidies. And it’s charged to your health.” ~ Michael Pollan .


You as a CONSUMER have the distinct privilege to vote with your wallet. What this means is that for those of you who have the option of buying local vs in a store, are given a choice. A choice to have remarkable food quality, a choice to have remarkable health during your life, and a choice to have a remarkably positive impact on our planet.


Sure, there are circumstances where a $5 rotisserie chicken is all you can afford, and that’s ok. But for those reading this (and you know who you are) who KNOW they can go the extra mile, spend the extra buck, to make a farmers day, and more importantly to improve the land and MOST importantly your own health, needs to decide if he or she will make the greater choice. There is a reason that you can get a chicken at the store for $5. That same chicken was grown in a factory which is polluting the land and the air every single day. While a chicken raised on pasture is doing quite the opposite. Not only does a pasture raised chicken taste the way a chicken should, but a single chicken raised on pasture will fertilize 2.6 square feet of pasture every single day. And the bonus is that it’s better for your health as well.


As a last note, I would like to ask you to be the bigger person, to make the greater buying decisions with your food, not only to make a bigger impact on the farmer and the land that your children will inherit, but also for your OWN health to stay on this beautiful planet for a longer period of time.